Training Description
This course provides an in-depth exploration of effective communication and public relations strategies, equipping you with the tools to shape perception and influence audiences in today’s fast-paced media landscape. You will begin by building a strong foundation in public relations, understanding what PR is and what it is not, before diving into personal public relations through introspection and self-branding. From there, you’ll learn how to develop and strengthen your personal brand, ensuring consistency and authenticity in how you present yourself across different platforms and professional settings.
As the course progresses, you will examine real-world challenges and opportunities in PR, including identifying different types of crises and implementing strategies to manage them effectively. You’ll also explore the growing role of digital PR in modern communication, learning how to craft compelling corporate messages and tailor them for diverse audiences. Through practical exercises, case studies, and proven best practices, you’ll gain hands-on experience in message development, media engagement, and reputation management, empowering you to become a confident, strategic, and persuasive communicator in any professional environment.
Training Outline:
• Introduction to Public Relations
• Understanding Public Relations: What It Is and Isn't
• Personal Public Relations: Introspection and Self-Branding
• Building Your Personal Brand
• Types of PR Crises and How to Manage Them
• The Role of Digital PR in Modern Communication
• Crafting Effective Corporate Messages
• Developing Your PR Message
• PR Best Practices: Do’s and Don’ts
• Case Studies in Public Relations
Target Participants:
• Administrative Assistants
• Executive Assistants
• Office Secretaries
• Office Clerks
• Receptionists
• Front Desk Officers
• Office Coordinators
• Administrative Officers
• Project Assistants
• HR Assistants
• Operations Assistants
• Customer Service Representatives
• Records Officers
• Document Controllers
• Procurement Assistants
• Marketing Assistants
• Virtual Assistants
• Junior Supervisors
• New Managers
• Team Leaders
• Small Business Owners
• Entrepreneurs
• Freelancers
• Career Shifters
• Job Seekers
• General Public
• Students
• Interns
• Trainees
• Fresh Graduates
1. Registration Process
To complete your registration:
- Fill out all required details in the registration form.
- Process your payment using any of the accepted payment methods listed below.
- Upload a clear screenshot of the successful payment transaction in the designated section of the form.
♦ Important: Uploading an invalid, altered, or bogus proof of payment will result in non-processing and automatic cancellation of your registration.
2. Accepted Payment Methods
A. QR Code Payments (No Transaction Fees)
- GCash QR Code
- Maya QR Code
B. GCash Manual Payment
- Mode: GCash Express Send only
Payments via GCash Send Money Protect or “Send with a Clip” are NOT accepted. - Account Number: Provided in the Registration Form
- Account Name: Kenneth Ivan Dela Fuente
C. Bank Transfer (Manual Payment - Any Bank)
- Bank: BDO
- Account Number: Provided in the Registration Form
- Account Name: Knowledge Horizons Training and Development Services
- Branch: BDO SM City of Santa Rosa
3. Proof of Payment Requirement
All registrants are required to upload a screenshot of the successful payment transaction as part of the registration form.
- The screenshot must clearly show:
- Transaction status (Successful/Completed)
- Date and time of payment
- Amount paid
- Blurred, incomplete, or fake proofs of payment will not be honored.
4. Registration Confirmation
Once you have submitted the registration form along with valid proof of payment, you will receive a confirmation email within 24 hours indicating your successful registration.
If you do not receive an email within this timeframe, please check your spam folder or contact us for assistance.
5. Service Invoice
A copy of the service invoice will be sent to your registered email address on the next business day after payment confirmation.
6. General Notes
- Registration slots are confirmed only after payment verification.
- Payments made without completing the registration form will not be automatically recognized.
- Fees paid are subject to the terms and conditions provided
